NISSAN

Dealership center for the official representation of the company

The goal of this project was to create an innovative virtual dealership for the sale of Nissan model cars, providing maximum comfort and convenience for buyers.

Services:

  • Mobile Application

  • Logo Design

  • Strategy

  • Digital Brand Assets

Date 2022 - 2023
Location Romania, Budapest
Branch Agricultural Sector
Trade
Marketplace

The target audience of this solution is customers interested in detailed selection of Nissan car equipment, who value their time and modern technologies.

As part of the project, we implemented

Implementation and introduction of a 3D aggregator platform for online sales of cars of various models and equipment.

Integration of the system with the CRM of the official representative office of the automaker.

Organization of a modern customer support service to support at all stages of the purchase. Virtual AI assistant.

Ensuring a high level of security of customer and vehicle data.

Typography

Nissan Brand font

  • Nissan Brand Bold

  • Nissan Brand Regular

  • Nissan Brand Light

  • Subtitle Підзаголовок

  • Body Large Основний текст L

  • Body Medium Основний текст М

  • Body Small Основний текст S

Colors

  • HEX #081C34
  • HEX #283C50
  • HEX #1E60BA
  • HEX #020A0D
  • HEX #F1F8FF
  • HEX #E5F4F5
  • HEX #C1D8DE
  • HEX #F4F5F7
  • HEX #82BCD2
  • HEX #9AB4BB
  • HEX #EFEFEF
  • HEX #F6EAD2
  • HEX #C3002F
  • HEX #EC3640
  • HEX #FFCE00
  • HEX #508F40
  • HEX #95685B
  • HEX #D9C2AB
  • HEX #FFFFFF
  • HEX #000000

The result of implementing the solution was. Increased sales. Increased customer loyalty. Reduced costs and optimized business processes. Optimized time spent by customers and representatives of the automaker.

User registration and authorization

We have provided a convenient and secure registration process for new users with confirmation via email or SMS, which allows you to save car configurations and other personalized data.

Detailed information about cars

Each car is presented with a full description of technical specifications, available trim levels, options and accessories. Customers can view photos, video reviews, and also find out about the availability of the car in stock or the possibility of ordering it.

Order placement and payment

The platform allows customers to quickly and easily choose a car, fill out a purchase application. We have also integrated a system for tracking the status of orders and car deliveries.

Powerful search and filtering system

We have implemented a convenient tool for searching for cars and available options by model, price and other characteristics. Filters help narrow down the choice by type of equipment, color, equipment, as well as sort results by price or popularity.

Customer support

Additionally, online chat was implemented for quick resolution of issues, a hotline for consultations, as well as a feedback system to improve service.

AI assistant

24/7 personalized consultation, assistance with selecting a car according to the client's criteria, assistance with 3D car configuration in real time, comparison of models, viewing available promotions and discounts. It also answers questions about technical specifications, additional services and helps with options and their combinations.

Integration and administration

We also worked on integrating the platform with the automaker's software. Thanks to this integration, Nissan automated the processing of information about cars in stock, delivery waiting times, marketing campaigns, and even received data on the residual value of cars for trade-in.

Real-time 3D configuration

Users can customize their cars to their liking in real-time, viewing their chosen configurations in 3D from first and third person. This allows them to select accessories, change equipment and save configurations to their profile, with the ability to upload screenshots in high quality.

The platform also provides APIs for external systems in json and xml formats, which allows you to configure access rights and data synchronization for different dealerships.

Let's collaborate

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